One of our very first work for the free-to-air tv channel Real Time, one of the many Discovery Networks channels.

The purpose of this promo was to comunicate to the audience the chance to suggest ideas about the channel shows, by log into the new website “macosanepensi.it”.

The original idea was a simple type-in-motion animation, but we tought it was more interesting doing something illustrative with the portraits of the main talents.