From editorial
to broadcast.
From editorial
to broadcast.
Identity
La Effe Brand
— identity
As one of the biggest editorial houses in Italy, the group wanted to offer its audience a way to make use of television contents through a different perspective.
A perspective that leaves space to critical thinking and wants to encourage personal opinion by treating current issues.
Our work had to reflect the spirit of the company, which traditionally has a publishing background. We took inspiration from the print graphic treatments to create a suitable brand.
Awards:
Best Tv Channel Branding - Silver 2014
Bass Awards
We designed a brand that represent the origins of the Feltrinelli group.
We took inspiration from the print to create a suitable brand.
Got something on your mind?
We partner with our Clients to craft their stories and bring them to life.
Our creative team works together toward a common purpose in a collaborative, and ego-free environment.
Next work
