“There is nothing wrong with change, if it’s in the right direction.”
The broadcast channel La Effe is not just a TV network. It’s an eclectic, multifaceted, plural and versatile way of thinking.
For their new on-air identity they were looking for something clear, brave and cool, to convey the big change in their positioning and to stand out among the other SKY channels.
We developed a bold rebrand with a strong typographic approach, to celebrate their publishing background, enclosed in an unconventional and groundbreaking design.
We partner with our Clients to craft their stories and bring them to life.
Our creative team works together toward a common purpose in a collaborative, and ego-free environment.