"Lo vedete
questo?"
We really love what we do, but sometimes we develop a deep connection with the project, and this is when we work on something we are really passionate about, something that is close to us as human beings.
We’ve been really honoured to work with someone we’ve always loved and respected.
With his “Il Testimone” Pif wrote the history of the Italian TV. He developed a whole new narrative tone, a unique point of view, bringing on the screen, for the first time, the experience of living a story through the author’s eyes and ears.
Pif and his camera are the only intermediaries between us, the viewers, and the story itself. He brings us into worlds we wouldn’t be able to discover without him, through his eyes we see the world as he is seeing it and, somehow, we are not just watching a story, we are experiencing it.
This is why the new title sequence of “Il Testimone” had to be focused on Pif itself, it’s thank to his approach and perception that a whole generation grew up and matured.
Pif collects and elaborates the images and the words he meets in his reportage, giving us back not just the facts, but his inner vision of the world.
In this abstract universe we can find photographs, words, objects and a new Pif, more intense and deep.
We partner with our Clients to craft their stories and bring them to life.
Our creative team works together toward a common purpose in a collaborative, and ego-free environment.