goes flat.


Cielo Rebrand

— identity

CIELO is a free-to-air mainstream tv channel owned by the SKY Media group.

The new brand is a refreshing new identity for the channel, with a young and clean aesthetics inspired by flat design trends.

Our goal was to graphically transfer interfaces of mobile devices and web oriented social networks on a tv channel, to encourage the viewers to engage connections and emotional involvement.

Extra info:
© Sky Italia S.r.l

A clean graphic package mainly focused on flat design and smooth animations.

Creative and Art Direction:
Lorenzo Levrero
Daniele Gavatorta
Alessandro Durando
Sky Terrestrial Channels Director:
Antonella D'Errico
Client's Director & Creative Supervisor:
Costanza Bombarda

Client's Art Director:
Leonardo Mannella
MUSIC (Reel):
L. Corazón - Hyperbole

Got something on your mind?

We partner with our Clients to craft their stories and bring them to life.
Our creative team works together toward a common purpose in a collaborative, and ego-free environment.